Ford has a special service for Fords of 5 years and over:
Ford Motorcraft. Maintenance at the dealership at the same price as your local garage. Nevertheless, it seems that owners of older Fords find the threshold fairly high at the dealer. The campaign shows that this is actually unnecessary.
Truly any Ford is welcome. No matter what your Ford has been up to, or how long it has been gone. It’s always welcome home.
Creatives: Peter van Rij, Martijn van Marle, Marco de Jong, Jurriaan Noij
Agency Producer: Swantje Hoppe, Mariska Fransen,
Producer: Monique van Beckhoven
Production Company: Pink Rabbit
Director: Ismael ten Heuvel
Director of Photography: Noël Schoolderman
Editor: Govert Janse, Martin Heijgelaar, Joshua Fenton
Colour Grader: Barry Clarke
Music: Sjoerd Limberger, Niels Den Otter