Commercial

Zalando

New Years Sport Campaign

New year’s resolutions. We love them. Every year we tell ourselves we’ll do things differently this year. Or at least for a while. Sports are usually high on the list of popular resolutions, and this year is no different.

So for this new year’s resolution sports campaign, Zalando isn’t pushing you out of your comfort zone. It’s a call to embrace it. Whether you’re training for a marathon outside or doing your exercises right at home: as long as you’re doing it your way, you’re doing good.

With empowering real people to be in their zone while working out, Zalando continues to spread the message that everyone is free to be exactly who they are, regardless.