commercial

Praxis

Vakantie

The summer holiday has begun, but that does not mean everyone gets to sit back and relax. In the humorous Praxis commercial ‘Vakantie’, a father discovers that summer is also the perfect time to tackle a variety of Do It Yourself projects in and around the home. In their own playful way, his family soon puts him back to work.

With relatable family moments, dry humour and a sunny holiday atmosphere, this Praxis summer campaign shows that there is always another home improvement project waiting to be done. From small upgrades to bigger jobs around the house or garden, the right materials and summer offers from Praxis make staying at home surprisingly enjoyable.

Year

2023

Brand
Agency
Production Company
Producers

SWANTJE HOPPE | PAULINE KOEMAN | NIENKE VAN VOORST

Creation

GEBROEDERS JANSSEN | ROGIER MAHIEU

Strategy

EDWARD VAN DE RIDDER | JULIAN STEVENSE

Account

DANIELLE BOSKEMPER | MARIELLE BOK | LUKE BOOTS

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Post production