Commercial

Philips

Taste A Dutch Masterjuice

We stole some priceless art from The Rijksmuseum and dropped it in a Philips blender. Now you can drink a masterpiece!

People ignore fruit and vegetables. 80% of us don’t get enough of them. This can lead to all kinds of serious health problems. Luckily, Philips believe there’s always a way to make life better. So, with Dutch MasterJuices, we teamed them up with The Rijksmuseum to put fruit and vegetables back in the picture. To grab people’s attention, we stole priceless fruit from the museum – then threw it in a Philips blender. Then we made some little social films to let people create their own healthy dose of art at home.

Year

2018

Brand
Agency
Creatives

PETER VAN RIJ | MARTIJN VAN MARLE | JACQUES MASSARDO | ROSS FOWLER | NICK VAN WAGENBERG | NEVIL VAN OUTHEUSDEN | HELEN FERNANDO | DJAJANT HANENBERG

Agency Producers

SWANTJE HOPPE | MARISKA FRANSEN | JOSHUA FENTON

Production Company

CAM DAVID

Service Production Company
Service Production Company

DARE CREATIVE | JELIER EN SCHAAF

Directors

JOOST VAN HERWIJNEN | JOERI HOLSHEIMER

Post Prodoction
Music

MASSIVE MUSIC | MACLOUD

Editor

NICHOLAS SAMUEL KOON LIM