Commercial

KPN Hi

Hi Society

“A day without a call is a day not lived”. Hi acknowledges that for the Hi Society, or all callers of Hi, mobile communication is a basic necessity. Hi therefore seeks advice and inspiration from them in its product and service development. This one-two punch is the core of the Hi Society concept. For example, with the help of the Hi Society, the Hi Bewaarbox was developed; a unique storage service for text messages. Furthermore, the members of the Hi Society play a role in the communication of Hi. For example, with the Hi Casting: members can register for a professional photo shoot and have a chance to become one of the faces of Hi.

Year

2008

Brand
Agency

FHV BBDO

Agency Producer