Commercial

Albert Heijn

Hup Holland Hamsters

The Albert Heijn Hup Holland Hamsters commercial is an iconic and humorous marketing campaign, especially popular during major sporting events such as the World Cup and European Championship football. The focus is on the cute, brightly colored plush hamsters that are hoarded en masse by customers. The cheerful tunes, exuberant orange decorations and the enthusiastic slogan “Hup Holland Hamsters!” create a festive and national atmosphere. The hamsters, often depicted with human features and funny dance moves, symbolize both the “hoarding” of offers and the support for the Dutch national team. The campaign is loved by young and old and strengthens the connection with Orange football, humor and shopping at Albert Heijn.

Year

2014

Agency Producer
Production Company
Service Production Company
Director
Postproduction